Graduates want to make a difference in the world
A study has found that two-thirds of young people want a job that will make a positive difference in the world.
A study by Global Tolerance has found that two-thirds of millennials, those born between 1981 and 1996, want to pursue a career that will make a positive difference in the world and around half would choose this over a high salary. The study, called The Values Revolution, found that this was the growing importance of values among young people and believes this has a growing impact on across their lives, not just in career choices but also buying habits and the way they spend their spare time.
The Values Revolution report found that 84% of millennials believe they have a 'duty' to make a positive impact on the world through their lifestyle. 61% of millennials were revealed to be concerned about the state of things and believed they were responsible.
One of the headline statistics to jump out of the report was that 53% of millennials would work harder if they thought their organisation was making a difference to other people. This was discovered alongside 62% of millennials wanting to work in a company that does this.
Speaking about the Report, Dr Neil Scott Executive Director at the Centre for Social Innovation at the University of Cambridge said 'One impact of the Values Revolution has been the rise of the virtuous organisations, which strive to convince us they can do well and do good simultaneously. However, for many it is still skin deep. A wise organisation will take heed.'
'The power of the millennial generation (and would hope the ones that follow) in the Values Revolution should not be underestimated. It is reminiscent of the post second world war generation who strove to make a better and fairer society through public action.'
Dr Scott added 'This generation is even more empowered - with the rise of the Internet and a globally connected world. All sectors are expected to deliver more social and environmental change and work more collaboratively to tackle the global issues we face.'
By James Howell
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